A Near 90% Of Digital Tracks Didn’t Sell A Copy

I thought this aricle was extremely interesting... To see the og article click HERE

Don’t worry, we hope to deliver positive news and new artists in the new year but for now, meditate on this: More than 10 million of the 13 million tracks available on the internet failed to find a single buyer last year. In other words, a near 90% of digital tracks released in 2008 didn’t sell a copy.

” 80 per cent of all revenue came from around 52,000 tracks and only 173,000 albums were bought out of the 1.23 million available albums.”

This also poses a challenge to ‘The Long Tail Theory’ which suggests “that niche markets were the key to the future for internet sellers and was described as one of the most important economic models of the 21st century when it was spelt out by Chris Anderson in his book The Long Tail in 2006″. (Times Online)

Before you start crying, realize that most digital tracks released are nothing more than digital waste recorded on a mac computer.

Yes, people still purchase music, they just won’t purchase mediocre sound bytes which unfortunately far out numbers great product like Metallica’s ‘Death Magnetic’.

Tags: digital music, downloads, music

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Comment by noahjones on April 23, 2009 at 10:58pm: hopefully stats like this will make the artists work harder and put out quality music....

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Comment by Breeze The Beat Machine on March 26, 2009 at 12:24am: put more into ur music... real listeners will take notice to it and support ur music.... leave that autotune alone lol... and stop saying swag in all ur songs.. that might help you too... great music does not need superb promotion.. word of mouth will get the job done... that is if the music is great..

Comment by CORYLAVEL on January 15, 2009 at 5:26pm: Its true... Great Music with Great Promotion will always sell. But then you have artists like Soulja Boy with Bad Music, who sells millions of downloads, why? Because of Marketing, and cathy dances. Success is all about talking an artist and selling him to the right market. Your music can suck really bad, but take it overseas to a market that loves it and you can make millions. I've learned you must find your market and exploit it, never leaving it behind. There are many talentless people in the music game that are wealthy because they found their demographic. Success is a journey, that leads to blessings.

Comment by u already know on January 14, 2009 at 3:54pm: Real Talk Flawless 'A strong team behind you, great promotions, and great music!'

Comment by CONFLICT on January 7, 2009 at 7:49pm: Yea I feel u 100 on that flawless! I never thought about it that way.

Comment by Big Lee on January 7, 2009 at 9:29am: yep and im the dude behind a lot of the promo shit holla at me!!!!!!!!!!!!!

Comment by Flawless on January 7, 2009 at 8:55am: Nah... This is actually a good thing. It says that bullshit stays bullshit and that fans will support and purchase good music. Cuz look... If you tap into the market that actually buys... You're well on your way to success. All it requires is the tools that you already posses... A strong team behind you, great promotions, and great music!